concept! fundamental expressionism

this is my final concept:
In a world of facades and hyper-realism, holding back the every-day woman is the struggle to express one self without offending, patronising, and contradicting the average idealist. Most people would sell all they have for a controlled, simplified life, but simultaneously search for that outlet to vent the abstract, individualised self .

The raging insides of a handbag can be an expressive art-form in itself, and this collection aims to provide women with that space where they feel expressed, listened to and understood, without having to scream for help in a dying, self-obsessed world.
With an understated handbag, stripped down to its fundamental exterior, you can let loose your emotive reaction when you search for your lipstick, phone or wallet.